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Is Content Writing Dead? How AI is Changing the Landscape of Content Creation

Is Content Writing Dead? How AI is Changing the Landscape of Content Creation

by Rachel B. Lee | May 3, 2023 | WERK Your Brand

ROBOTS ARE TAKING OVER! AHHHH.   Okay, people let’s be clear, AI isn’t taking over. Your job is safe. This isn’t The Matrix or HBO’s West World where literally the human looking robots take over our city. YES, the AI which we’ve been talking about for well over a...
Humans Vs. Machines: 4 AI Controversies Every Marketer Should Be Aware Of

Humans Vs. Machines: 4 AI Controversies Every Marketer Should Be Aware Of

by Joshua B. Lee | Apr 11, 2023 | Your Dopamine Dose

When it comes to Artificial Intelligence (AI), the saying “don’t knock it ‘till you try it” applies. After all, 61% of marketers have already taken the time to explore ways they can harness the power of AI in their marketing campaigns – impressive!   It’s true...
3 Questions to Ask Yourself to Help You Discover Your Purpose at Work

3 Questions to Ask Yourself to Help You Discover Your Purpose at Work

by Rachel B. Lee | Apr 5, 2023 | WERK Your Brand

The other month I had the absolute pleasure of interviewing Lisa Earle McLeod, Author of “Selling with Noble Purpose”. Lisa is an expert in helping people find their true purpose at work. She’s a Harvard Business Review, Forbes, and LinkedIn Learning contributor and...
2023 Influencer Marketing’s Explosive Growth: The Future Of Marketing

2023 Influencer Marketing’s Explosive Growth: The Future Of Marketing

by Joshua B. Lee | Mar 28, 2023 | Your Dopamine Dose

Over the past year and a half, there’s been a significant surge in the amount of money that brands are investing in influencer marketing.   Not only that but there’s a growing trend toward brands forming long-term relationships with influencer marketing agencies.  ...
6 Easy Ways To Generate Leads on LinkedIn Without Selling To Your Audience

6 Easy Ways To Generate Leads on LinkedIn Without Selling To Your Audience

by Joshua B. Lee | Mar 14, 2023 | Your Dopamine Dose

With LinkedIn having over 900 million members, there are just too many opportunities to pass up. If you’re not already looking at ways to generate opportunities on the platform, now’s your chance to take advantage of the incredible potential that awaits you! Don’t let...
Why a Niche Audience is Better Than an ‘Anyone and Everyone’ Audience

Why a Niche Audience is Better Than an ‘Anyone and Everyone’ Audience

by Rachel B. Lee | Mar 1, 2023 | WERK Your Brand

If you think it’s better to appeal to everyone, I’m sorry you’re wrong on this one????. Any great branding or marketing expert should agree with me here. I think the statement, ‘there’s????riches in the niches’ makes a lot more sense.  I ran a LinkedIn poll and 90% of...
Success in Entrepreneurship Means Creating Visions People Have Faith In

Success in Entrepreneurship Means Creating Visions People Have Faith In

by Joshua B. Lee | Feb 28, 2023 | Your Dopamine Dose

Entrepreneurs are often looking for a way to level up ⬆️. You may want to know how you can encourage personal and team growth. There are a few things you can do that will help you and your goals, and I am here to give you the inside scoop!  Be Positive Let me be...
Entrepreneurs Need Love Too: Here is How to Highlight Self-Care on Valentine’s Day

Entrepreneurs Need Love Too: Here is How to Highlight Self-Care on Valentine’s Day

by Joshua B. Lee | Feb 14, 2023 | Your Dopamine Dose

Self-care is something that has become a buzzword, but is it just lip service or is it a real priority in our lives? Running a business is not for the faint of heart. It requires sacrifice, commitment, and a never-ending to-do list. The road to success is dotted with...
3 Personal Branding Trends to Make Your Brand More Human in 2023

3 Personal Branding Trends to Make Your Brand More Human in 2023

by Rachel B. Lee | Feb 2, 2023 | WERK Your Brand

???? The topic of personal branding usually gets someone ???? excited, or they roll their ???? eyes. I think the eye rollers don’t get it and if they did, they’d realize that every day they’re embodying their personal brand. It’s really your way of being which is why...
How AI Will Change the Future of Successful Content Marketing

How AI Will Change the Future of Successful Content Marketing

by Joshua B. Lee | Jan 31, 2023 | Your Dopamine Dose

You’ve probably seen it all over the internet…making waves on just about every social media platform out there.   Artificial intelligence, let me rephrase that – CHATGPT3. The monster that has awakened Microsoft to invest $1 billion into it.   But why? Does...
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