by Rachel B. Lee | Sep 6, 2023 | WERK Your Brand
Branding isn’t just about logos or slogans. It’s the very soul of your business—what is your vision and mission, who you serve, the why behind your business, and what exactly you do to serve. It’s the stories you tell, the emotional connections you build with your...
by Joshua B. Lee | Aug 22, 2023 | Your Dopamine Dose
ChatGPT – New! definitely wasn’t the first AI tool to enter the arena 🤖, and yet, it’s reigned supreme since its inception. In a previous Dopamine Dose, I gave you an extensive list of some of the top AI tools out there in the market today; but I can’t help but...
by Joshua B. Lee | Aug 8, 2023 | Your Dopamine Dose
I gotta hand it to these folks who just slide into your LinkedIn DMs to say “hey, Josh B, I see you’re a business owner, let me help you get more leads!” Obviously, they didn’t take the time to skim through my profile, much less the headline I currently have. But...
by Rachel B. Lee | Aug 2, 2023 | WERK Your Brand
TRUE or FALSE? Marketing and Sales are the same thing. 🔔 Ding ding ding! FALSE, they are completely different, but utterly related concepts. See, here’s the thing: most people think that these two are one in the same, and whenever sales are ZILCH and offers get...
by Joshua B. Lee | Jul 25, 2023 | Your Dopamine Dose
If you had a nickel each time you were targeted by an ad for AI 🤖— you’d probably be rich by now, right? Okay, maybe not THAT rich yet… But you get my point. AI is all the rage. It’s what everyone’s talking about—from fear mongering when it comes to searching,...
by Joshua B. Lee | Jul 11, 2023 | Your Dopamine Dose
The AI revolution is here, and it’s set to blow the dot-com era out of the water. I’m talking about advancements in machine learning and artificial intelligence that will redefine every business sector. Buckle up, because we’re diving deep into the...
by Rachel B. Lee | Jul 6, 2023 | WERK Your Brand
☠️IS AUTHENTICITY DEAD?! This question has been on my mind lately with the wave of AI conversation. I remember being on Clubhouse stages every day in 2021 and the most common response to any question on brand, content and social media, was ‘be authentic’. Be you. ...
by Joshua B. Lee | Jun 25, 2023 | Your Dopamine Dose
The number one question that lingers in every marketer’s mind these days: WILL AI REPLACE MY JOB? My answer? Right now, heck no. And here’s the TL;DR version as to why: ???? ChatGPT’s knowledge is limited to a cut-off date of September 2021. Go figure if...
by Joshua B. Lee | Jun 20, 2023 | Your Dopamine Dose
Let’s get one thing straight: Artificial Intelligence (AI) has become the ultimate game-changer in the world—especially in the world of marketing. I’ve said once, and I’ll say it again: it’s become the Jarvis to our Tony Stark, and has empowered so many content...
by Rachel B. Lee | Jun 7, 2023 | WERK Your Brand
???? Over the last several months me and the StandOut Authority team have been building our Standout Authority Experience… a brand new program to help business owners and professionals attract, engage and convert their audience WITHOUT selling. It’s the path to...
