When was the last time you wrote something without using spell check or auto correct? My 12- and 14-year-old stepkids don’t even text with their fingers – they only use voice. 😜 Me and my 2 teen kiddos! We’re in a revolutionary era, where technology is advancing at an...
Effective branding goes beyond logos and visual identity—it’s the DNA of a company’s mission and vision and builds the foundation for the company’s market perception and growth. According to Microsoft’s report on Brand Leadership in the Digital Age, “Brands...
Your audience isn’t just scrolling to exercise their thumbs; they’re actively searching for voices that resonate with their mission and business needs (whether they know it or not). There’s always value you can deliver as a business leader and when it comes from...
WHO you know matters more than WHAT you know. I can say this confidently as someone with a BBA, MBA, and now Co-Owner title. A 2023 study by Chief and Intelligence Firm Morning Consult revealed that over 80% of women in management positions or higher have tapped into...
While writing this, I felt a bit emotional reflecting on how far we’ve come as women and how far we must go. My mother and the many women before me, have worked hard to pave a path where we have some seats at the table and more opportunity than ever before, and I’m...
They say the grass is always greener on the other side. Some employees get jealous of entrepreneurs because it seems like we have our –ish together, have the luxury of time, and we can dictate our income and work hours! On the flipside, biz owners also find that being...
Harnessing the Digital Age: Exploring the Impact of Free Speech Ever heard of the term, “keyboard warriors”? You know, those folks who hide behind their phones/laptops, and are waaay too careless when posting on social media, that they post before they think. Image...
A Nostalgic Detour: December 7th, 2022 Event Last year we hosted a jam-packed, informative live event presented by BlueJeans by Verizon. Joshua B. Lee and I got down to the nitty gritty about “5 Exciting Content Marketing Trends for 2023 You Need to Know.” Let’s take...
This month is brimming with joy, and I can hardly contain my excitement. Why, you ask? Well, for starters, we’re almost at our 1-month milestone with our new baby girl Ava! Rachel B. Lee and Baby Ava. It’s also Entrepreneur Month! November is the month that...
Alright folks, let’s cut to the chase: content in digital marketing isn’t just king – it’s the entire kingdom. In 1996, Bill Gates wrote an essay called “Content is King’ that changed marketing forever. Bill was right, like he usually he is, but fast forward to 2023,...
