The number one question that lingers in every marketer’s mind these days: WILL AI REPLACE MY JOB? My answer? Right now, heck no. And here’s the TL;DR version as to why: ???? ChatGPT’s knowledge is limited to a cut-off date of September 2021. Go figure if...
Let’s get one thing straight: Artificial Intelligence (AI) has become the ultimate game-changer in the world—especially in the world of marketing. I’ve said once, and I’ll say it again: it’s become the Jarvis to our Tony Stark, and has empowered so many content...
???? Over the last several months me and the StandOut Authority team have been building our Standout Authority Experience… a brand new program to help business owners and professionals attract, engage and convert their audience WITHOUT selling. It’s the path to...
We’ve all had to start from scratch in one way or another. I’m no stranger to wracking my brain around my content strategy, trying to seek ways in order to: ☑️ Find the right platform to market myself and my business. ☑️ Amplify my messaging with the least -ick and...
There are 3 ways you can react to the ever-changing landscape of tech: 1️⃣ Adapt & pivot → and then evolve. 2️⃣ Force the status quo → and try to stay in your lane, resisting change. 3️⃣ Or reinvent the wheel → go big, start something new, and hope the masses...
AI-powered tools like GPT have become a marketer’s sidekick: like Robin to their Batman, Beavis to their Butthead, or my all-time fave, Jarvis to Iron Man. Here’s one solid tip that not a lot of people know right now: AI can work wonders on LinkedIn, particularly...
ROBOTS ARE TAKING OVER! AHHHH. Okay, people let’s be clear, AI isn’t taking over. Your job is safe. This isn’t The Matrix or HBO’s West World where literally the human looking robots take over our city. YES, the AI which we’ve been talking about for well over a...
When it comes to Artificial Intelligence (AI), the saying “don’t knock it ‘till you try it” applies. After all, 61% of marketers have already taken the time to explore ways they can harness the power of AI in their marketing campaigns – impressive! It’s true...
The other month I had the absolute pleasure of interviewing Lisa Earle McLeod, Author of “Selling with Noble Purpose”. Lisa is an expert in helping people find their true purpose at work. She’s a Harvard Business Review, Forbes, and LinkedIn Learning contributor and...
Over the past year and a half, there’s been a significant surge in the amount of money that brands are investing in influencer marketing. Not only that but there’s a growing trend toward brands forming long-term relationships with influencer marketing agencies. ...
