Over the last year, AI tech has been on fire—no kidding!
Take Chat GPT, for example. It rocketed to a whopping 100 million users in just a blink, helping folks do everything from untangling tech messes to whipping up tailor-made dinners. But, hey, that’s just the appetizer at the AI feast.
So, let’s talk about content marketing—AI’s next big playground. 👀
Content marketing—AI’s next big playground.
Picture this 👇
You punch in three things—a topic, your tone of voice, and how long you want the output to be. Hit “Enter” and bam! You’ve got ready-to-roll content, whether that’s a landing page, a blog post, or your next viral tweet (oh excuse me… “X”). Yep, that’s the kind of magic AI and machine learning are brewing.
But here’s where most content marketers are making blind mistakes these days → They skim through the output and simply hit CTRL+C and CTRL+V straight away into a Google doc, thinking “hey, this is pretty good. Awesome, I’m done writing!”
Without reviewing, refining, and rechecking. ❌
It’s like if Tony Stark launched his first ever prototype of Jarvis without ANY testing at all. 🤯 I mean, that’s pretty absurd and dangerous, right?
See, the copy it churns out might need some fine-tuning, so don’t be too quick to hit “publish” just yet.
If you KNOW how to leverage the power of AI (without forgetting that YOU still need to drive the reins), then you can definitely 10x your processes with these 6 Game-Changing Strategies to dominate your content with AI.
Stick around, and let’s dive in 👇
6 Game-Changing Strategies to Supercharge Your Efforts
It’s actually a GOOD thing that humans are still the BOSS and have the final say.
Ask any SEO guru, wordsmith, or content maven, and they’ll confirm—creating content can involve a heap of tedious tasks.
But skip those, and you might as well wave “goodbye” to top-notch material. Long gone are the days when you could just casually pen a blog and wait for readers to come find you.
Today, it’s a dog-eat-dog world out there, with cutthroat competition in pretty much every niche. The name of the game? Craft killer content that hooks attention and resonates with your audience, all while doing it faster than the other guy. 👌
To keep up, the savvy among us are leaning into AI.
How? Here are 6 ways it can help:
🔵 Research Like a Pro in Minutes
Forget the hassle of weaving through endless Google pages for hours. AI-powered tools can perform data collection at breakneck speed. BuzzSumo, for instance, can quickly tell you what topics are getting all the eyeballs in your niche. It ranks articles based on their social shares, so you can see what’s making waves right now.
🎯 Quick Tip: While BuzzSumo is a great tool, remember it’s not a replacement for your judgment. Cross-reference data and think critically.
🔵 Say Goodbye to the Dreaded Blank Page
How many times have you stared at a blank screen, cursor blinking mockingly at you? Enter AI writing tools like ChatGPT. With a few keywords, these platforms can spit out a draft that can serve as your creative springboard.
🎯 Quick Tip: AI-generated drafts are a starting point. Tailor the content to match your unique voice and audience needs.
🔵 Embrace the Mighty Listicle
If content marketing had a Rockstar, it’d be the listicle. AI can help you compose these crowd-pleasers in no time. With platforms like Clearscope, not only can you generate catchy listicle ideas, but you can also align them with the right SEO keywords to make sure they get the impressions they deserve.
🎯 Quick Tip: While SEO is great, don’t sacrifice your unique style. Integrate your voice into these AI-generated lists to keep readers engaged.
🔵 A Watchful Eye Over Typos and Errors
We’re all human. Typos happen. But they don’t have to happen to you. AI tools like Grammarly are there to do the heavy lifting. It’s not just about spelling anymore; Grammarly offers tone and style suggestions, too.
🎯 Quick Tip: Even AI can miss the mark. Always give your content a final human review to ensure it aligns with your message and brand.
🔵 Unpacking Data Like a Champ
Data drives decisions, but it also drives us crazy! Simplify your life with AI analytics tools like HubSpot and Google Analytics that turn raw numbers into easy-to-understand insights. You get to know who’s coming to your site, from where, and what they’re interested in—allowing you to tweak your strategies in real time.
🎯 Quick Tip: Data is only part of the puzzle. Listen to your audience, too—sometimes human feedback offers nuances that data can miss.
🔵 The Endless Idea Fountain
If you’re on the content hamster wheel, you know the struggle to constantly produce fresh ideas. AI tools like AnswerThePublic use search data to give you trending topics and questions people are asking in your industry. Think of it as your own personal brainstorming session that never ends.
🎯 Quick Tip: Take these AI-generated ideas and add your unique spin. It’s your magic touch that turns them into engaging, sharable content.
Sounds too good to be true, right? While AI can help you in these 6 areas, it doesn’t mean that it’s the end-all and be-all of your content marketing strategy. In fact, it’s actually a GOOD thing that humans are still the BOSS and have the final say.
AI isn’t perfect (which is AWESOME) and here are 3 reasons why.
Use AI as a tool, not a crutch, to create in-depth, valuable content that resonates.
🔹 It’s Missing That Human Spark
AI is clever, but it can’t replace the emotional resonance of human storytelling. Your content should entertain, inspire, or evoke a reaction—and that’s something only a human touch can achieve.
🔹 Not Quite the Philosopher King
While AI is undeniably brilliant, it still lacks the human gift for wisdom and nuance. Critical thinking and ethical reasoning? That’s all you, man! 👊
🔹 Quantity vs. Quality
AI can crank out content at warp speed, but your audience craves quality. In fact, more readers and marketers these days can easily tell if content (whether it’s a social media post or a comment) was AI-generated or not!
REMEMBER: Use AI as a tool, not a crutch, to create in-depth, valuable content that resonates.
AI is exploding in the marketing world; 85.1% of marketers are hopping on this bandwagon like it’s the second coming of TikTok. But while AI is a formidable ally, don’t forget that it should complement your skills, not replace them.
Curious about leveraging AI to supercharge your LinkedIn content game? 👀
Attract, Engage & Convert your Audience into Clients.
Dive into our Standout Authority Experience. One of our modules is all about harnessing AI to halve your content creation time. Why? So you can zero in on what really counts—RUNNING YOUR BUSINESS. 😉 Get all the deets right here.