The Human Touch: How AI Can Amplify Your Work, Not Replace It

It’s only been one year since AI started transforming the workplace, and already it’s clear that it’s not just about having the technology, but also navigating its complexities and maximizing its benefits. AI has already begun to reshape the way we work, lead, and hire, with significant implications for the future of the workplace. So, what does this shift mean for the future of work, and how can we adapt to the present?

Beyond Productivity: The Impact of AI in the Workplace

According to Microsoft’s 2024 Work Trend Index, 90% of users say AI saves them time, while 84% feel it makes them more creative. By handling repetitive tasks, AI frees up employee time for more meaningful work. This shift helps reduce burnout and improves job satisfaction.

The company who gets it is IBM. Founded back in 1911, this company has consistently pushed the boundaries of innovation, and today, they’re a force to be reckoned with in the world of AI. With a focus on enterprise-led solutions, cloud computing, and AI consulting, they’re constantly driving progress going beyond just using AI for productivity.

IBM AI graphic

IBM and AI – Sourced from IBM

Some specific examples of how IBM has implemented AI to help its employees:

🔵 Watson Assistant: IBM’s Watson Assistant is an AI-powered chatbot that helps employees answer common questions and complete tasks, freeing up time for more complex and creative work.

🔵 Automated reporting: IBM has automated reporting tasks, such as generating sales reports and customer databases, using AI-powered tools like Watson Studio.

🔵 Intelligent process automation: IBM has implemented intelligent process automation. (IPA) to automate repetitive tasks, such as data entry and document processing, using AI-powered tools like IBM Watson Business.

Did you know that at the start of 2024, IBM was reported to hold the most generative AI patents? That’s no small feat. In 2023, they filed over 1,500 patent applications. It’s a testament to their dedication to advancing the field of AI.

What’s exciting to me is the potential for AI to transform industries and drive meaningful change. I hope to see more companies implementing AI to better the work lives of their employees the way IBM has done.

Smarter Workforce, Better Outcomes: AI Empowers Employees and Leaders

AI isn’t replacing jobs—it’s enhancing them. 60% of leaders worry their organization’s leadership lacks a plan and vision to implement AI. Take Microsoft, for example, led by the visionary Satya Nadella. As one of the original disruptors of the digital revolution, Microsoft has always been about empowering people and businesses to achieve more. They believe technology has the power to transform lives, and that AI is a key driver of that transformation.

In fact, they’re so committed to this vision that they’ve made massive investments in AI research, including their 49% stake in OpenAI.

But what really sets Microsoft apart is their commitment to AI equity. They believe that access to this technology shouldn’t be limited to a select few, which is why they’ve pioneered initiatives to educate and upskill workforces around the world.

Microsoft CEO, Satya Nadella

Microsoft CEO Satya Nadella

Microsoft just dropped some major updates to its Copilot tool for Microsoft 365. This tech is all about leveling up your AI skills, making it easier for you to complete tasks and get stuff done.

LinkedIn has been making some serious strides lately, and one of the most notable moves is their decision to offer a range of free online courses to their premium subscribers. These bite-sized modules are designed to help professionals from all backgrounds brush up on their skills and knowledge in AI-related fields. I think it’s cool they’re taking this approach, because it’s not just about giving people access to information but also giving them the tools to improve their skills and stay competitive in the job market.

It’s clear these developments are sending a powerful message: AI is no longer the exclusive domain of experts. It’s a vital tool that can be adapted to serve a wide range of industries and professionals.

It’s all about leveling the playing field and creating a brighter future for everyone.

This means that people from all backgrounds and with varying levels of resources can now explore and develop AI technologies, which will ultimately lead to a more innovative and promising future. It’s like everyone gets to play with the same tools and has the same opportunities to create something new and exciting 😀

Human Touch Required: What AI Can’t Do Alone

AI is a powerful tool, but it’s the human element that drives success. Digital marketing expert Neil Patel observed that content written by humans pulls in 5x more traffic than what’s written by AI alone. This proves that relying solely on tools like ChatGPT, Jasper, Claude, and many more can result in bland and uninspiring content.

AI vs Human Created Ads Graph Comparison

Sourced NP Digital

According to Gallup, 70% of our decisions, including which brands we prefer, are based on emotional factors. That’s crazy, right? Emotions are a big part of being human, and AI can’t feel those emotions like we do. Instead of using artificial intelligence to crank out generic content, using our own experiences and emotions can make our writing more relatable and authentic. And let’s be real, AI-generated content often feels flat and lackluster.

But, when we use AI wisely and know when to use it, we can create something truly special that connects us as humans. Here’s my take:

🔵 Merge your human creativity with AI efficiency

🔵 Use AI tools to spark new ideas, organize thoughts, and fine-tune details, but the REAL voice and direction should come from you, 100% handcrafted, and human written

This is why our approach at StandOut Authority is so effective. We blend AI’s capabilities with human creativity and intuition to produce high-quality content that connects with our audience.

Enhancing Collaboration with AI

AI can significantly enhance collaboration within teams. Tools like Microsoft Teams (which we personally use at SOA) and Slack now integrates AI to streamline communication and project management. Integrating AI into your workflow can seem daunting. Start small. Use AI for specific tasks and gradually expand its role. Focus on areas where AI can save time and enhance productivity. And remember, it’s about complementing your work, NOT replacing it.

🔵 64% of business owners think AI will help improve customer interactions and build stronger relationships.

🔵 64% believe AI will help streamline tasks and free up time for more important things.

🔵 60% of respondents think AI will give them a competitive edge and drive sales growth.

I feel like those stats speak clearly that AI can help in a variety of ways for business. Think of it as the Avengers assembling—everyone brings their best to tackle the mission together.

AI is here to stay, but it doesn’t mean it’s taking over the world and our jobs, or that it’ll be the end of our livelihood. It’s transforming how we work and how it opens our organizations up to endless possibilities. But to get the most out of AI, we need to use it wisely. Treat it as an assistant, not a crutch. Embrace its potential, but always keep the human element at the forefront.

This approach will help us nurture the true power of AI and create a more productive, innovative workplace. Let’s use AI to amplify our strengths and make our work even better. How are you integrating AI into your workflow? Share your thoughts and experiences below!

💡 Want to build real relationships with your audience and stand out in a world of automation? I had a great conversation on the Today’s Business Leaders podcast hosted by Gabe Arnold, where we discussed the importance of putting the human back into marketing.

From ditching cold calls and emails to creating authentic connections, I’m sharing my expertise on how to humanize your brand in the age of AI. Plus, I’m sharing a few tips on how to get the most out of your LinkedIn network by connecting with others, building your brand, and standing out with your content.

Thanks for having me on as a guest Gabe, I hope to be back again.

Tune in and check it out here! 💻