THE STANDOUT AUTHORITY EXPERIENCE
Uncover the Secrets to Building a Rock-Solid LinkedIn Strategy to Attract 6 Figure Clients WITHOUT SPAMMING
The Standout Authority Experience will help you build a personal brand that commands attention on LinkedIn, craft a content strategy that gets you seen and heard, and convert your audience into clients, built by marketing experts with nearly 40 years of combined experience.
THE MISSING LINK
Your expertise is impressive, your trustworthiness is unquestionable, and your reputation speaks for itself…
But it feels like you’re invisible on LinkedIn.
You’ve climbed the ladder in industry, overcame many challenges, and built something substantial and valuable.
Yet, you’re trapped in an endless loop of creating content for hours on end- posts, articles, videos- all tailored to try and gain more visibility for your business.
As you reach out, tapping into a sea of potential clients that align with what you have to offer…
Your inbox echoes with silence.
❌ No responses.
❌ No new clients.
It’s like you’ve cast a thousand nets and come up empty every time.
This wasn’t your vision when you started your LinkedIn journey.
So where do you go now?
CREATING REAL HUMAN-TO-HUMAN CONNECTIONS IS THE KEY TO STANDING OUT ON LINKEDIN!
The most powerful currency in the world of business isn’t the latest social media platform…
The fastest service…
…or the most budget-friendly price.
It’s something far more valuable.
It’s a real, authentic, and relatable human-to-human connection.
In a vast sea of competition with all the noise, it’s this connections that helps you stand out on LinkedIn.
It’s the bridge that links your brand to your audience, built on shared values, trust, and understanding.
Think about it…
People don’t want to engage with just a logo or even a catchy slogan.
They crave genuine interactions with businesses that understand their needs, their aspirations, and even their fears.
They seek brands that are relatable and tell stories that resonate with their own.
This is the true secret to creating lasting relationships and building a community that cherishes your brand, not just because of what you offer but because of who you are and what you stand for.
And now we want to share ALL our best LinkedIn strategies with you – a battle-tested blueprint to find your voice and drive demand for your brand.
Which is why we created the…
Where you’ll learn to…
BECOME AN AUTHORITY
Stand out in your niche through a clear vision for your personal brand, content, and LinkedIn strategy so that you have a rock solid plan that gets you seen, heard and paid consistently.
ATTRACT QUALIFIED CLIENTS
CONVERT YOUR AUDIENCE
Implement our Engagement Engine that we use with corporate executives and powerful business owners that lands 5 and 6-figure business opportunities.
BUT above all else…
The Standout Authority Experience will give you the confidence to finally get VISIBILITY and BUSINESS OPPORTUNITIES without having to SPAM annd SELL people.
Here’s What Clients Have to Say
So If You’re Ready To Transform Your Business, You’re Invited To Join Us Inside:
PREP
SET CLEAR GOALS
Before we start the program, we have a prep workbook to support you in establishing clear goals and getting your social media ready for impact.
- Define your short and long term goals
- Review all of your social media channels from Facebook to YouTube with our quick brand overview guide
- Get ready to use LinkedIn to achieve maximum results
MODULE 1
ATTRACT YOUR IDEAL AUDIENCE
In this module you’ll build the foundation to becoming a standout authority: your personal brand. You’ll craft your personal brand value proposition, establish your brand voice, and develop a rockstar LinkedIn profile that can get you 2X visibility.
- Define your personal brand value statement by looking at your skills, audience, differentiation and passion
- Establish your brand voice and define your audience
- Rock your LinkedIn profile so that it’s optimized for SEO and gets you ranked in search
MODULE 2
ENGAGE YOUR FOLLOWERS
In this module you’ll learn how to create compelling content that gets you seen and heard. You’ll learn the exact methods we use with top industry experts, influencers, and business executives that’s grown their following 3X and gets over 3% engagement rates every time.
- Create a content strategy that drives consistency and relevance for your brand with the right audience
- Learn the 10/20/70 Rule of Content and how to master the LinkedIn algorithm so you always see results
- Learn how to use AI to craft your content and get you visibility with what’s trending
MODULE 3
CONVERT INTO CUSTOMER AND ADVOCATES
In this module, you’ll learn our secret sauce: The Engagement Engine. You’ll learn how to create conversations that turn into clients without being spammy. Plus you’ll learn what it takes to be a next level creator and accelerate your success on LinkedIn.
- Get step by step guidance on how to find and engage with your ideal audience using LinkedIn Sales Navigator
- Implement our 5 step Engagement Engine process that’s landed 6 figure deals
- Become a thought leader with influence by learning what it takes to be a next level creator amongst business professionals
Plus!
You’ll Get These 3 Bonuses To Help You Have Unstoppable Momentum And Make Sure You Get VISIBILITY AND BUSINESS OPPORTUNITIES!
BONUS 1
Save on Marketing Costs by Rocking Your Company Page
($1,000 Value)
An up-to-date LinkedIn Company Page can help you generate more marketing awareness and drive sales for your business without spending more on marketing.
Get step by step guidance on creating a LinkedIn company page that’s optimized for SEO and has the right brand message. Plus learn how to share content and use your page for events and podcasts.
BONUS 2
($2,000 Value)
We’ll show you how to find the right podcasts to be on and how to ask to be a guest through messaging. We’ll teach you the best way to get podcast opportunities without spending hours on outreach!
BONUS 3
($3,000 Value)
We’ll show you how to hire and train the right content writer for your business, so you can unlock your full potential and achieve success.
Lots of LIVE, Caring, Patient Support When You Need it!
You’re probably feeling a little intimidated about tackling this essential growth process for your business. That makes total sense! That’s why we provide you with:
- Standout Authority Experience Trainings: Access to 10+ on-demand training videos
- Proven Templates On Content and Messaging: Done for you graphics and messaging templates
- A Step By Step Process to Becoming an Authority: Get the proven process we use to land 5 and 6 figure deals
- Direct Access To Our Private Group: Get your questions answered quickly and efficiently in our private community
THIS PROGRAM IS FOR YOU IF…
✅ You’re an entrepreneur who has tried growing their audience using everything from Facebook ads to Instagram reels, but you’re not getting the growth you desire.
✅ You’re a business owner whose referrals are drying up and who has no idea where to find new clients.
✅ You’re a brand worth more and feel like you’re not getting the credit you deserve.
✅ You’re a marketer who is looking to grow more organic reach for your clients but has no idea how to use LinkedIn.
✅ You’re an ambitious business professional who’s willing to invest in themselves and knows deep down inside that you’re destined for more but can’t get a handle on where you need to be in the market.
WHAT PEOPLE ARE SAYING…
Jessica Windham, CEO Solving Work
“Rachel will not only help you identify your brand niche, and find your tone of voice, but you’ll walk away with the confidence you need to move forward while you build your brand and work the sh*t out of it. I could not recommend her expertise enough.”
Kate Lemere
Director of Marketing, Barry’s Bootcamp
“The SOA LIVE Experience is invaluable when you are ready to grow your brand and impact more people on LinkedIn. The step by step modules, the Live calls, the forum to tap into and get regular feedback from both Rachel and Joshua B. Lee, and the community will set you up to STAND OUT!”
Tracey Ehman
Owner, Strategist, Online Presence & Social Media Expert
“I loved the SOA LIVE Experience because of the results. I now am proud to have people visit my LinkedIn profile, I’m creating the right content consistently to attract and connect with my ideal market, and I know how to interact with them as real people.”
Chris O’Byrne
Managing Partner
“If you’re looking for a Linkedin expert look no further. I can’t say enough about how much the B Lee’s coaching helped me and my team stand out from all the noise on Linkedin. I was an on and off user with a SSI score of low 60s. I followed his advice and it was so impactful that I received 400k views on one post and another article I wrote was chosen as a Linkedin editors choice! I am now in the 1% of my network and 1% of my industry with a SSI score 85. I went from feeling like this was a chore to truly loving having a voice. Thank you Josh for all your wisdom!”
Blake Menefee
Director of Enterpise Sales, Nimble
“Josh has been an incredible resource for my startup on LinkedIn and during the overall planning stages of our business strategy. His approach is authentic, he holds his clients accountable (which speeds up progress) and there is a fountain of idea generation when you collaborate with him. He’s helped me to put out quality content and engage with the LinkedIn community. I feel as though his approach separates people that are adding true value as opposed to others who are just out there trying to sell their product or service. I highly recommend him to anyone that is looking to enhance their messaging and presence on LinkedIn.”
Gregory Montesano
Owner of Re-Bath Fairfield County
“I saw LinkedIn as a vehicle for job searches/selling and was not interested in either right now. Happy with my personal social media platforms, I just didn’t think this was a good investment of my time. Well… let me say that I now have a whole new perspective. In a very short time, Rachel and Josh expertly taught the value of having a personal brand and motivated me by providing easy to follow steps. Rachel shared her considerable branding expertise with passion, insight and practicality. She is clearly the real deal — smart, wise, focused — and also very personable. Josh brought the perfect balance with his entrepreneurial spirit and vast experiences. Each is a master on their own, but together, these two are pure, undeniable magic. Their energy is very big, very contagious and oh so inspiring. Where oh where were you guys 20 years ago???! Seriously, I’m grateful to have connected with you NOW and I am very eager to tell “My Story”… my way… with confidence and authenticity. Thank you!”
Donna A. Decker, MBCI
Director of Enterpise Sales, Nimble
“Rachel is a wealth of knowledge when it comes to building a brand that works for your business growth goals. She has the perfect combination of strong supporter, tough love and data-backed activity prioritization. And for me personally, I appreciate how she can bridge between the right activities to grow your brand if you’re a corporate employee, an entrepreneur or someone transitioning between the two. I highly recommend Rachel to grow any brand that is looking to translate marketing efforts into sales.”
Camille Nisich
Managing Partner of Instant Equilibrium
“Josh B. Lee has brought in a wonderful and REAL new perspective of how human-to-human communication and connection can occur on a social media platform like LinkedIn. Josh spent a considerable amount of time providing us with a proven methodology of how one can use LinkedIn to develop relationships and, importantly, leads. If you want to grow your business and use LinkedIn as a Social Media platform than Josh is your guy!”
Boaz Fisher
CEO and Founder, CommsNet Group
“I have been working with Rachel and the team at Standout Authority for a number of months and already recommended them to a number of friend and colleagues. Rachel has done an exception job adapting the StandOut Authority services to what I am looking to do with my network. She and her team have also taken the team to learn and reflect my voice. I have learned a lot from them in the process. Very professional, very knowledgeable!”
Lisa Reshaur
VP of Risk and Resilience, Microsoft
MEET YOUR MENTORS
For us, being business owners isn’t just about selling and marketing to drive more sales. It’s about creating human to human connections and making an impact on the world, so that we leave behind a legacy, especially for our family and the clients we get to serve.
And that’s why we’re sharing the STANDOUT AUTHORITY PROCESS we’ve developed with top business leaders to humanize online marketing.
When Josh started his first online marketing business in the early 2000s, he created the first paid units for MySpace and drove trillions of impressions. But he realized that there was a better way then monetizing traffic to connect with people and get the results they wanted. That’s why Standout Authority is all about creating real conversations that turn into business oportunities without paying a dime on ads.
Rachel joined Standout Authority in 2021, leaving Microsoft and Gartner because she wanted to help high powered individuals find their voice and build an authentic brand that not only drives demand but advocacy. Together, Rachel and Josh are on a mission to revolutionize online marketing, bringing the you back in HUMAN.
Since then, we’ve supported dozens of entrepreneurs and business owners in building their authority online and want to share these secrets with you because YOU matter.
Our Standout Authority Process has been battle tested over many years with people just like you and is proven to work for people struggling with NO VISIBILITY, NO ENGAGEMENT, NO NEW BUSINESS OPPORTUNITIES.
Joshua is the Dopamine Dealer of LinkedIn and Rachel is the Branding Ladyboss and we’re attracting, engaging and converting our audience, without selling and being 100% us. We’re helping others become standout authorities in their industries while creating a beautiful life with our kiddos Jayden, Skylar and our golden doodle Frankie B Lee.
ABOUT Rachel and Joshua B. Lee
For us, being business owners isn’t just about selling and marketing to drive more sales. It’s about creating human to human connections and making an impact on the world, so that we leave behind a legacy, especially for our family and the clients we get to serve.
And that’s why we’re sharing the ENGAGEMENT ENGINE we’ve developed in the Standout Authority Expeience with as many people as we can.
When Josh started his first online marketing business in the early 2000s, he created the first paid units for MySpace and drove trillions of impressions. But he realized that there was a better way then monetizing traffic to connect with people and get the results they wanted. That’s why Standout Authority is all about creating real conversations that turn into business oportunities without paying a dime on ads.
Rachel joined Standout Authority in 2021, leaving Microsoft and Gartner because she wanted to help high powered individuals find their voice and build an authentic brand that not only drives demand but advocacy. Together, Rachel and Josh are on a mission to revolutionize online marketing, bringing the you back in HUMAN.
Since then we’ve worked with dozens of corporative executives and business owners and want to share these secrets with you on your journey to be standout authority.
Our Engagement Engine has been battle tested over many years with people just like you and is proven to work for people struggling with NO VISIBILITY, NO ENGAGEMENT, NO NEW BUSINESS OPPORTUNITIES.
Joshua is the Dopamine Dealer of LinkedIn and Rachel is the Branding Ladyboss and we’re attracting, engaging and converting our audience, without selling and being 100% us. We’re helping others become standout authorities in their industries while creating a beautiful life with our kiddos Jayden, Skylar and our golden doodle Frankie B Lee.
This is your opportunity to become a STAND OUT authority and uncover the ultimate LinkedIn content and marketing blueprint your brand will ever need.
- Standout Authority Experience Trainings: Access to 10+ on-demand videos each week ($9,995 Value)
- Proven Templates On Content and Messaging: Done for you graphics and messaging templates ($7,750 Value)
- A Step By Step Process to Becoming an Authority: Get the proven process we use to land 5 and 6 figure deals ($5,000 Value)
- Direct Access To Our Private Group: Get your questions answered quickly and efficiently in our private community ($4,500 Value)
- PLUS…3 Bonuses To Catapult The Success Of Your Business ($6,000 Value)
When you add it all up, that’s a real-world value of $33,245
But you can join the Standout Authority Experience today for just…
A One Time Payment Of
$497
JOIN THE STANDOUT AUTHORITY EXPERIENCE
FREQUENTLY ASKED QUESTIONS
How much time do I need for this program?
The program is separated into 3 core sections: Attract, Engage and Convert. While the program is designed to be taken at your own pace, we recommend dedicating at a few hours per week to go through the content and apply the strategies you learn. The more time you invest, the quicker you will see results.
How long will I have access to the program and community?
You’ll have access to the Standout Authority Experience for 6 months from your date of purchase and to the community for 1 year from your date of purchase.
I'm new to LinkedIn and don't have a significant following yet. Will this program still be beneficial to me?
Absolutely! The Standout Authority Experience is designed for individuals with existing LinkedIn followings and beginners. In fact, the more beginner you are, the more you’ll get out of the modules and resources. From our experience, every single person needs support in attracting, engaging and converting their audience and our methods are unmatched!
How soon can I expect to start seeing results from applying the strategies taught in the Standout Authority Experience?
The timeframe to see results can vary greatly depending on your effort and commitment and how advanced you are in your brand, marketing, content, and LinkedIn skills. If you go all in, watching the content, doing the exercises and implementing quickly you will see noticeable results.
I'm not very tech-savvy. Will I be able to keep up with the content and strategies taught in this program?
The Standout Authority Experience has been designed with simplicity and user-friendliness in mind. While the program does dive into technical aspects such as LinkedIn algorithms and AI, it does so in a way that’s easily digestible even for those who aren’t tech-savvy or marketers. If you ever find yourself needing additional support, our private community is a great place to ask questions.
Do I need to have a premium LinkedIn subscription to benefit from the strategies taught in this program?
We strongly recommend getting LinkedIn Sales Navigator ($99 per month or $959.88/year) to utilize the strategies that we teach in this course to the fullest.
Can the strategies I learn in the Standout Authority Experience be applied to other social media platforms?
First and foremost, this program is to help you stand out in your niche and amongst business professionals. We believe the most powerful platform to stand out and reach business professionals organically is on LinkedIn so the implementation methods are geared towards LinkedIn. Several modules and resources are universal and can be applied to any social media platform. This includes our training on building your personal brand and voice, creating content using AI and generating direct messaging conversations.
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