**The LinkedIn Guru Era is officially over**

As 2 business owners with a combined 47 years of experience working with Fortune 500 companies like Microsoft, Gartner, MySpace, and Yahoo AND 1000+ high level professionals and thought leaders, we call bluff on tacky marketing.

This is the same fluff convincing you that ‘smiling’ will cure your ‘chronic anxiety’ or that 1 month of gym will get you your dream body.

You know what these 'experts' are gatekeeping from you?

1 BILLION+ professionals are on LinkedIn. And ONLY 1% are using it to their advantage.

The rest fall into 1 of 2 buckets:

The silent ghost - no profile pic, no info, just an empty, creepy profile that only exists to spy on former work colleagues and bosses.

The cringe oversharer - they're throwing expired spaghetti at the wall, and plastering their feed with irrelevant motivational quotes.

How does this get them any closer to

a) positioning themselves as an authority?
b) building a high value network and engaged community?
c) attracting dream career opportunities and premium clients?

It doesn’t.

It’s all done with strategic positioning.

And since 99% of business professionals are still sleeping on this in 2025, YOU have the opportunity of an era to be one of the 1% who take advantage of this.

Building your personal brand is about you owning your voice and creating a career you love. It’s about having clarity and authority so that the right people say, “I need to work with you and be around you.”

And when you don’t do that, here’s what happens:

❌ You blend into a sea of “professionals,” “consultants,” and “strategists,” so there’s no good reason for someone to work with you.

❌ Your LinkedIn profile sounds more like a résumé than a magnet, which means you are overlooked for career defining jobs, speaking, and partnership opportunities.

❌ Your dream clients scroll past you… because nothing was eye catching or interesting enough to grab their attention.

When your dream client needs a fractional CFO, do they search for "a man in finance"? Nope.

They search for "CFO who helps VC-backed SaaS companies exit for 8 figures."

Specificity sells. Everything else is just time consuming content creation *boom*.

The LinkedIn Brand Launchpad isn't just another "profile optimization" service

It's a comprehensive system that transforms your story, your voice, and your expertise into a LinkedIn presence that attracts opportunities 24/7 and positions you as the undeniable authority in your space.

This is not about creating more content.

It's about telling your unique story and expertise in a way that resonates with high powered business professionals on LinkedIn.

Our proprietary YOUmanize system doesn't just capture what you say...

It codifies how you think, speak, and deliver value in a way that can be consistently applied across LinkedIn and beyond.

Here's exactly what you'll receive:

Strategic Brand Architecture Session with "The Branding Ladyboss"

Unlike generic branding questionnaires, our Strategic Brand Architecture Session uses Rachel's proprietary Voice Extraction Method to uncover your authentic voice patterns, thought frameworks, and unique positioning angles.

This isn't just about "finding your why"..

It's about creating a strategic foundation that launches you into being instantly recognizable and inherently valuable to your ideal audience.

You'll walk away with complete clarity on your:

Signature Perspective that differentiates you from everyone in your space
Authority Positioning Framework that elevates you from service provider to sought after expert
Core Narrative Architecture that makes your message impossible to ignore

Transform from: "I know I'm great at what I do but struggle to articulate my value consistently on LinkedIn"

To: "I can clearly communicate my unique value to any audience, driving premium opportunities directly to my inbox"

($2,500 value)

LinkedIn Profile Transformation

Your LinkedIn profile isn't just a digital resume—it's the launchpad for your professional brand.

Yet most business owners, coaches and consultants make the critical mistake of listing qualifications instead of engineering a conversion asset.

Our LinkedIn Profile Transformation goes far beyond basic optimization to create a magnetic client attraction system that:

Positions you as the obvious solution to your ideal clients' most pressing challenges
Incorporates advanced visibility triggers that make you discoverable by the right people on Google, OpenAI, and more
Includes specific trust building elements that pre-qualify ideal prospects before they even contact you

Transform from: "My LinkedIn profile looks like a resume that barely gets noticed by ideal clients"

To: "My profile works as a 24/7 business development launchpad that attracts premium opportunities while I sleep"

($2,000 value)

Custom LinkedIn Content Ecosystem

End content paralysis forever with a customized LinkedIn content strategy designed specifically for your voice, expertise, and ideal clients.

Unlike generic content calendars, our LinkedIn Content Ecosystem is a complete system that ensures everything you post:

Reinforces your specific expertise positioning
Attracts qualified prospects (not just random engagement)
Builds meaningful relationships with decision makers
Can be easily delegated without losing your authentic voice

You'll receive:

Strategic Content Pillars aligned with your expertise and business goals
Story Framework Templates that capture attention and drive specific actions
Thought Leadership Prompts designed to showcase your unique perspective
Engagement Acceleration Scripts that turn comments into conversations

Transform from: "I don't know what to post on LinkedIn, so I don't—or I post inconsistently with minimal results"

To: "I have a sustainable LinkedIn content strategy that consistently positions me as a thought leader without consuming hours of my time"

($3,500 value)

YOUmanize Photo Shoot Powered By Workplay Branding

We're sending a FULL creative team to YOUR city for an all-day brand shoot. Unlike standard corporate photographers, our team uses our Psychological Response Framework to create images that strategically trigger specific emotions in your ideal clients, from authority and expertise to approachability and trustworthiness.

You'll receive a comprehensive asset library with:

Editorial quality brand portraits that instantly elevate your perceived value on LinkedIn
Context rich lifestyle images that tell your story without words
Action shots that showcase you in your element
Teaching/speaking images perfect for media opportunities
Behind-the-scenes moments that create authentic connection

Transform from: "My LinkedIn photos look generic and forgettable, just like everyone else in my industry"

To: "My visual presence on LinkedIn instantly communicates my value and uniqueness before I say a word"

($5,000 value)

Personal Brand Playbook (Comprehensive Digital Asset)

Your Personal Brand Playbook is the central operating system for your entire professional presence.This comprehensive digital asset codifies your brand voice, messaging architecture, visual guidelines, and positioning strategy in one accessible document that can be shared with:

Team members who create content on your behalf
Marketing agencies that represent your brand
Virtual assistants who manage your LinkedIn presence
AI tools that generate content in your voice

The Playbook includes:

Voice Pattern Documentation with your specific language patterns, tonality markers, and communication style
Visual Identity Framework with photography guidance, color psychology, and presentation standards
Positioning Strategy Map with your expertise territories clearly defined and differentiated

Transform from: "My LinkedIn presence is inconsistent because no one (including me) has clarity on my brand standards"

To: "My brand is consistently represented across LinkedIn, whether I create the content personally or not"

($3,500 value)

The YOUmanize AI Persona

We don't just build your LinkedIn brand. We codify it for launch across all platforms.

Using our proprietary Voice DNA Extraction process, we analyze 137 different speech and writing patterns from your communication to create an AI persona so accurate that clients can't tell the difference between content you write yourself and content generated through your AI persona.

Your YOUmanize AI Persona becomes the source code of your voice and brand—a transformative tool that can be:

Trained into any AI system (ChatGPT, Claude, Jasper, etc.)
Used by team members to create LinkedIn content that sounds authentically like you
Leveraged to scale your LinkedIn thought leadership without scaling your time investment
Applied across all communication channels for perfect consistency

Transform from: "LinkedIn content sounds generic and my team can't capture my voice"

To: "I can scale my LinkedIn presence through AI and team members while maintaining perfect authenticity"

($3,500 value)

This is for you if...

You're a coach, consultant, or expert who has built a successful practice through expertise and referrals, but your LinkedIn presence doesn't match your real-world impact
You know your LinkedIn profile and content strategy don't reflect your true value, costing you premium opportunities and the ability to charge what you're worth
You feel frustrated watching less qualified competitors with stronger LinkedIn presences winning deals, partnerships, or speaking opportunities that should be yours
You're tired of accepting less-than-ideal clients because your LinkedIn isn't attracting premium prospects
You want to launch your impact to new heights without scaling your time, leveraging your team and AI to maintain a consistent presence that truly represents you

90% of our clients make their investment back in one project

Everything included:

Strategic Brand Architecture Session ($2,500 value)
Complete LinkedIn Profile Transformation ($2,000 value)
Custom LinkedIn Content Ecosystem ($3,500 value)
YOUmanize On-Site Brand Photo Shoot ($5000 value)
Personal Brand Playbook ($3,500 value)
BONUS: YOUmanize AI Persona ($3,500 + value)

Total Value: $20,000

The ROI on being SEEN by the RIGHT audience is impossible to calculate.

Your Investment: $6,000 (that's 75% off)

Let's talk. No pressure. No BS. Just a real conversation about where you are and where you want to be.

What if personal branding feels gross?

GOOD. That means you're not a dance monkey 🐒 We're not building a fake persona. We're crafting a strategic online presence that positions you as an authority in your niche, attracts new career and business opportunities to you, and builds a rock solid online presence that will outlast any AI bot.

My account already gets some engagement. Why do I need this?

Engagement does not equal opportunities or authority. You run a business, and you have bills to pay - a small, loyal following can drive higher margins than a large, unengaged audience. We will work with you to attract a premium, niche audience that aligns with your offering.

How much time do I need to put in from my end?

Our clients typically spend 1-3 hours a week over the 6 weeks we work together. There will be more input from you at the start as we understand who you are and your goals. And we will handle the ‘work’ and then ask you to work with us to provide feedback. Most clients say it's the best 10-15 hours they've ever invested.

My industry is saturated, will this work in my niche?

Yes. Executives, consultants, coaches, service providers, and business owners, the strategy adapts to YOUR niche and positions you as the go-to authority in your space so you can finally stand out among your competitors.

Introducing The LinkedIn Brand Launchpad

Go From Invisible to Undeniable in Just 30 Days

Rachel B. Lee

Joshua B. Lee

**The LinkedIn Guru Era is officially over**

Introducing:

The LinkedIn Brand Launchpad

(AKA: Your "Never Be Overlooked Again" System)