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Archive for Joshua Lee

Acquisition Advice

Acquisition Advice

What one piece of advice would you give to an entrepreneur looking to acquire a competitor?


 Joshua B Lee and Clint Evans

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Acquire or Not to Acquire?

First, should you even acquire them? Josh reveals the factors that matter so you can quickly get to a decision to move forward with due diligence or abandon the deal early before wasting time
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What we share:

-- First, should you even acquire them? Josh reveals the factors that matter so you can quickly get to a decision to move forward with due diligence or abandon the deal early before wasting time

-- How to make long time lines to complete an acquisition work in your favor as the buyer

-- Simple tip to avoid overpaying and get closer to the true value this competitor could add to your business

Learn more about the hosts:

Joshua B Lee

https://www.linkedin.com/in/adfirmative

Clint Evans

http://www.linkedin.com/in/theclintevans

Our employees build their personal brands through writing and social media. Company leverage this too? | Joshua B Lee and Clint Evans

Employee Branding

Our employees work hard to build their personal brands through writing and social media. Any advice for how I should use some of what they create to help our company too?


 Joshua B Lee and Clint Evans

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Big Idea: “Behind the Brand”

What is the "Behind the Brand" idea and how it can supercharge your entire team's morale
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What we share:

-- Why highlighting the people on your team who are actively building their own personal media brand is a growth driver for your company

-- What is the "Behind the Brand" idea and how it can supercharge your entire team's morale

-- What webpage(s) to highlight your active stars on

-- What other ways you can leverage the things your employees produce that people on the web love to see (it's also a low time investment for your company)

-- How to use news releases to boost the stars and your company's brand

-- Going beyond the basic employee/company relationship to increase loyalty

-- The dark side and the "lottery solution" that avoids hurt feelings

Learn more about the hosts:

Joshua B Lee

https://www.linkedin.com/in/adfirmative

Clint Evans

http://www.linkedin.com/in/theclintevans

Raise $13 Million over $50k, what Time Magazine’s top 2014 Stand Out brand did, mindset for daily success, Introvert’s networking tool| co-hosts Josh and Clint

Joshua Lee & Clint Evans
Hidden Profit Path Holiday Special
part 2

Raise $13 Million instead of $50k, Learn what Time Magazine’s top 2014 Stand Out brand did, How to set your mind for daily success and Introvert’s networking tool


Joshua Lee & Clint Evans - Hidden Profit Path Holiday Special
 
 
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Top Stand Out Brand of 2014

"The Coolest is the Cadillac of ice chests with a blender, phone charging station, speakers, wheels and more. Their goal was to raise $50,000 but instead they raised over $13 million which was the top fundraiser in Kickstarter history. They did a great commercial. They told a couple of different stories on how they got the idea and how the product came to be. Time Magazine named ‘The Coolest’ one of the best inventions of 2014." ~Joshua Lee
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2)

Challenging Trend in Social Marketing

"The biggest problem is the conflicting goals on social platforms. Most people using it still see it as a place to connect with friends and family. They dislike or are at least wary of ads. Businesses see it as this vast marketplace and are pummeling it with messaging and ads. It's getting so cluttered people are scattering. They're getting overwhelmed. It's going to get back to a more one-on-one and personal connection level." ~Joshua Lee
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3)

Attention Challenges of Social Marketing by the Numbers

"Each Facebook user averages between 150 and 200 friends. If each of those friends just posts twice per day that's 300 to 400 messages in your newsfeed. This doesn't count advertisements, groups, or pages you’ve liked. Users with jobs and families spend maybe 20 to 30 minutes per day. That's a ton of messages to scan through and if 1 catches their eye, that may be 5 or 10 minutes burned right there. The difficulty grabbing attention for a brand or business’ message is only getting tougher." ~Clint Evans
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4)

Introvert? Become a Better Networker

"There's no magic bullet for introverts. Just start doing some of the practice. Set a belief in your mind that networking is an important piece to getting where you want to go in life, career and business. You'll have to meet certain people who become allies and you help each other get where you want to go. Go to random events where you meet people you'll likely never see again to practice. This way when you crash and burn or look weird while improving your skills, it doesn't hurt your career or business."
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5)

How to 10X Your Productivity

"Productivity resolution -- make sure I'm optimizing my time between business and personal. If you burn out by trying to get too many tasks done too fast, it’s no good. When you have the 4 pillars of your life humming as a team (relationships, health, spirituality, business) that's when you get 10X productivity in all areas of your life."

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Why Listen to Josh and Clint:

Josh and Clint Share:

- Josh reveals the biggest problem most of his coaching clients have first thing in the morning

- Learn what the highest collecting Kickstarter fund raising campaign ever did right and why Time magazine recognized them

- Learn 3 ways to make your brand stand out in an ocean of competing brands

- What specific things to do during the 'Golden hour' to set your mind up for daily success

- Introvert? How to become a better networker and not be hurt when you 'crash and burn' but instead use that as fuel to improve

- Why the holidays are great for introspection and supercharging your productivity now (without compromising dedicated family time)

Clint Evans bio:

He’s a #1 Amazon Best-Selling Author, host of the Hidden Profit Path iTunes Show, Online Media Strategist and Industry Authority Builder.

He helped increase one client’s incoming calls by 40% using Google Adwords and SEO campaigns. He got that same client calls from their 2nd city. Before working with Clint they had zero advertising and few calls from that city.

His work has been featured on Forbes, Huffington Post, CNN, Yahoo, Austin Business Journal, ReadWrite, Business.com, ABC, NBC, Fox, CBS and was one of the first to get accepted to publish full articles on LinkedIn.

Full bio at:

http://standoutauthority.com/holiday-special1/

Joshua B Lee bio:

I’m looking to improve the world through expert online education programs. I do this by helping experts who wouldn’t have access or were scared by technology hurdles.

The first step I’m taking to directly share knowledge is as co-host of the iTunes show Entrepreneur Clarified launching mid-December 2014.

Josh’s Background and Full bio at:

http://standoutauthority.com/joshua-b-lee/

Some Shareables from Clint and Josh in this episode…

Question one

What newer brand or product had the most striking brand image this year (in terms of logo, packaging, etc.) and why did it stand out?

Josh's thought process

"There are so many new products and vested brands coming out all the time. One cool discovery place not often talked about with brands is Kickstarter. One striking brand that launched there this year is called ‘The Coolest'. It's the Cadillac of ice chests with a blender, phone charging station, speakers, wheels and more. Their goal was to raise $50,000 but instead they raised over $13 million which was the top fundraiser in Kickstarter history. They did a great commercial. They told a couple of different stories on how they got the idea and how the product came to be. Time Magazine named ‘The Coolest’ one of the best inventions of 2014."

Clint's thought process

"The marketing on ‘The Coolest’ was very well done. The product creator told stories of how he was at a beach volleyball party and someone wanted margaritas. This sparked his idea for putting a blender on the ice chest. He talked about a different party where someone's phone was dying and they wished a charger was near. He wove these stories in to the origin of how he came up with the idea that solves problems and wants people had from their regular ice chests."

Question two

What's your most audacious prediction about how social marketing will change in the new year?

Josh's thought process

see top shareable #2

Clint's thought process

see top shareable #3

Question three

What is one tip you would offer an introvert who wants to network more at events, but genuinely struggles?

Josh's thought process

"The biggest thing I see with introverts is still hiding behind a business card. It's difficult but you've got to get rid of that crutch. Channel that introvert and truly be who you are. Just practice introducing yourself and carrying on a conversation for 2 or 3 minutes. Concentrate on who they are and why they’re there, don't go straight into business or where they work. It's difficult to advise because I'm an extrovert. But these are the 'turn offs' I see introverts doing."

Clint's thought process

see top shareable #4

Question four

What is your #1 productivity resolution for 2015?

Josh's thought process

see top shareable #5

Clint's thought process

"Energy is your fuel to better productivity. This comes from what you eat and of course your spiritual and emotional energy being recharged and with a 'full tank'. When you provide your brain the quality micronutrients and glucose it needs, it will be more creative to solve those business problems faster. It's tough to do, but deciding on what your mission is and only doing those mission-critical tasks is the key to higher productivity. You may need to journal or meditate or by some other means get clarity on your mission and the subsequent mission-critical tasks."

Learn more about Clint Evans:

http://www.linkedin.com/in/theclintevans

Join our Hidden Profit Path LinkedIn group for feedback and Q&A:

https://www.linkedin.com/groups/VIP-Publisher-Grows-Your-Platform-6779140/about

Learn more about Joshua B Lee:

https://www.linkedin.com/in/adfirmative

Join our Hidden Profit Path LinkedIn group for feedback and Q&A

https://www.linkedin.com/groups/VIP-Publisher-Grows-Your-Platform-6779140/about

News Media Clint Evans has been featured in:

- Business.com
- Forbes
- Huffington Post
- CNN
- Yahoo
- Austin Business Journal
- ABC
- NBC
- FOX
- CBS
- ReadWrite

News Media Joshua B Lee has been featured in:

- USA Today
- Business.com
– Fox Business
- CNN
- ABC
– NBC
– CBS
– Fox
- Huffington Post
– Inc. Magazine
– Yahoo Finance
– Forbes
– Noobpreneur
– ReadWrite
- Techli
- The Verge
- Small Biz Technology
- The Next Web
- Switch and Shift
- Agency Post
- Small Business Trends
- Business 2 Community

 
 

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How to leverage traffic snarls and airport layovers, 3 ‘over-the-top’ thank yous to customers, #1 neglected employee perk| co-hosts Josh and Clint

Joshua Lee & Clint Evans
Hidden Profit Path Holiday Special
part 1

How to leverage traffic snarls and airport layovers, 3 ‘over-the-top’ thank yous to customers, #1 neglected employee perk, and the Biggest LinkedIn Red Flag


Joshua Lee & Clint Evans - Hidden Profit Path Holiday Special
 
 
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1)

Sacred Family Time + Business Benefits

"In my mind, I was thinking, ‘How can I optimize my trip?’ Clint, you were looking at it as making the most of the transit time on the drive or on the plane. I schedule time a little before and a little after. If I'm visiting family for 4 days I plan the trip for 6 days. This way I can meet some clients and potential partners without taking any focus away from dedicated family time. Deducting part of the trip off taxes is another benefit." ~Joshua Lee
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2)

Leveraging Traffic Snarls and Airport Layovers

"Transit time. If you're driving or flying with your family then that's bonding time. However, if you're driving or flying alone it's a great time to learn more from podcast shows and/or audio books. Take a notepad or journal with you. When you hear or read something that sparks an idea, write it down and vow to start implementing it when you return from your trip." ~Clint Evans
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3)

WOW thank you to customers

"Getting a call from the CEO or president means a lot more than their normal account manager. 2 other strategies I use are the hand written thank you card and the 'Hilary Girard' video. I heard Hillary Clinton makes it a point to create short videos for people she's connected with. Joe Girardi as the Guinness book of world record holder for the greatest salesman. At his height he was mailing between 15,000 and 20,000 paper greeting cards every month. I started recording short and personal thank you videos to family and business allies." ~Clint Evans
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4)

Recognition Trumps Money Alone

"An interesting perk most employees care about is acknowledgment and recognition. One thing we've been testing out is doing a national news release on an employee based on a specific triumph or exemplary performance. This builds their personal authority. It's an asset for their entire career. It shows they are not only building the company but the company is also building them." ~Joshua Lee
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5)

Biggest Red Flag on LinkedIn

"Google loves LinkedIn. When somebody googles your name LinkedIn almost always shows up in 1 of those top 3 spots. If you're LinkedIn is outdated it tells me you're just not savvy with what's going on in the business world today. If you're not keeping up with that, what else are you neglecting? LinkedIn recommendations are also critical because those recommending you are putting their professional reputation on the line and on the permanent record in writing." ~Clint Evans
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Holiday Special Episode 1
Introducing the Entrepreneur Clarified show format and co-hosts

Why Listen to Josh and Clint:

Josh and Clint Share:

- How to optimize your holiday trips, leverage traffic snarls and airport layover transit time, while keeping family time sacred

- 3 personal ‘over-the-top’ thank yous that customers love

- #1 neglected perk employees care about that requires ZERO cash out of pocket

- Biggest Red Flag on LinkedIn is what’s missing NOT what’s on your profile. We reveal it and how to fix this glaring hole

Clint Evans bio:

He’s a #1 Amazon Best-Selling Author, host of the Hidden Profit Path iTunes Show, Online Media Strategist and Industry Authority Builder.

He helped increase one client’s incoming calls by 40% using Google Adwords and SEO campaigns. He got that same client calls from their 2nd city. Before working with Clint they had zero advertising and few calls from that city.

Another client was on the verge of ‘closing their doors’ because of the financial crisis in 2008. He helped them get back on track and have set sales records in 2012, 2013 and on record sales pace again in 2014!

His work has been featured on Forbes, Huffington Post, CNN, Yahoo, Austin Business Journal, ReadWrite, Business.com and was one of the first to get accepted to publish full articles on LinkedIn.

You may also have seen his work on local affiliates of ABC, NBC, Fox, CBS, and newspapers across the nation including: the Miami Herald, the Boston Globe, San Francisco Chronicle, San Jose Mercury News, Dental Economics, Cabinetmaker FDM

Joshua B Lee bio:

I’m looking to improve the world through expert online education programs. I do this by helping experts who wouldn’t have access or were scared by technology hurdles.

The first step I’m taking to directly share knowledge is as co-host of the iTunes show Entrepreneur Clarified launching mid-December 2014.

My Background:

I founded and act as President of the multi-media advertising agency LF Media, inc. which over the last decade has launched many brands which include:

- Adfirmative
- MySearchNetwork
- Leads and Feeds
- CPCresults
- Austin Advertising Alliance

Collectively we serve over 60 BILLION online impression each month.

I’m always looking for the next adventure.

The life of an entrepreneur includes multiple activities. As a “serial entrepreneur” I sit on many Advisory Boards, have co-founded 4 new companies in the past 2 years one being Stand Out Authority. I help as a Prosperity Activator coaching fellow entrepreneurs and executives on living a 10x life.

I also helped my wife start Cal-Tex Swim Co, a swimming school and personal training business to extend her talents.

Most recently I am the producer of the iTunes show Hidden Profit Path. I also co-host and produce the iTunes show Entrepreneur Clarified.

I started a local group in Austin called Monstapreneurs. It’s for high level networking between entrepreneurs and C-level executives. We connect monthly to help "Relax, Reset, and Refocus" through epic experiences. These shared experiences bring flow to their lives and help keep their drive to excel every day.

I’m currently training for my try out on American Ninja Warrior in 2015.

Some Shareables from Clint and Josh in this episode…

Question One

What is one strategy for making the most of your travel time during the holiday season?

Josh's thought process

Top shareable #1

Clint's thought process

Top shareable #2

Question Two

What is one simple but effective way you will be thanking customers for their business in the past year?

Josh's thought process

"One of the things we're losing as a culture is that true connecting, especially the bigger your business grows. It gets tougher the more you get promoted and the higher positions you hold in a company. You lose that intimate connection with your customers. I make it a point to call my best customers at least a few times a year. Also, sending periodic texts and personal e-mails keeps that connection strong and builds it further."

It's amazing what you'll find out from your customers. When you're on a direct phone call with them, they'll open up to you about what they liked and what isn't working. Thank them for their business and be open to their feedback.

They'll be in a peek state from receiving the phone call from the CEO, so the feedback they give will be ethically important to improving and growing your business.

Clint's thought process

top shareable #3

Question Three

What's one perk you were surprised to learn your employees really care about?

Josh's thought process

top shareable #4

Clint's thought process

"People will almost walk over broken glass for you when you give them greater recognition. Of course, the money compensation has to be there. There's lots of propaganda out there where people feel like companies are just using employees. Investing back in your employees with both internal and external recognition, motivates them to perform at their very best and go the extra mile for your company."

Question Four

What is the biggest red flag you have seen on a potential employee's LinkedIn page?

Josh's thought process

"If their LinkedIn profile is outdated or has no picture that tells me their level of neglect. LinkedIn is the spot for professionals and career advancement. If you don't invest effort in that while you're looking for a job, where else will you neglect and underperform if I actually hired you?

If you could tell me a good reason for not using LinkedIn, I might still consider you. The biggest red flag... if you're not getting recommendations on LinkedIn you’re missing the boat. These recommendations are so important because they're public and on the permanent record. I put more weight behind LinkedIn recommendations than I do calling the references listed on a candidate’s resume."

Clint's thought process

top shareable #5

Learn more about Clint Evans:

http://www.linkedin.com/in/theclintevans

Join our Hidden Profit Path LinkedIn group for feedback and Q&A:

https://www.linkedin.com/groups/VIP-Publisher-Grows-Your-Platform-6779140/about

Learn more about Joshua B Lee:

https://www.linkedin.com/in/adfirmative

Join our Hidden Profit Path LinkedIn group for feedback and Q&A

https://www.linkedin.com/groups/VIP-Publisher-Grows-Your-Platform-6779140/about

News Media Clint Evans has been featured in:

- Business.com
- Forbes
- Huffington Post
- CNN
- Yahoo
- Austin Business Journal
- ABC
- NBC
- FOX
- CBS
- ReadWrite

News Media Joshua B Lee has been featured in:

- USA Today
- Business.com
– Fox Business
- CNN
- ABC
– NBC
– CBS
– Fox
- Huffington Post
– Inc. Magazine
– Yahoo Finance
– Forbes
– Noobpreneur
– ReadWrite
- Techli
- The Verge
- Small Biz Technology
- The Next Web
- Switch and Shift
- Agency Post
- Small Business Trends
- Business 2 Community

 
 

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Joshua B Lee – He Made a $1,300,000 Business Mistake Playing Blackjack at the Playboy Club in Vegas and Came Back with a Vengeance

Joshua B Lee

How He Made a $1,300,000 Business Mistake Playing Blackjack at the Playboy Club in Vegas and Came Back with a Vengeance

Joshua B Lee
 
 
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Most Popular to Share on Google+ and LinkedIN:

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100% Accountability

“100% accountability. The 1 thing I would take back with me to the start of my entrepreneurial journey is to take care of ‘me’ first. I advise you to take care of the 4 pillars of your life: health, wealth, relationships, spirituality. You have to take the reins on all 4 pillars and be accountable to get the outcomes you desire in each.”
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2)

Biggest Mistake

“My $1.3 million mistake. The biggest mistake I made was leaping before I looked. I didn’t do the proper due diligence before purchasing a software for $1.3 million while in the Playboy club at the blackjack table in Las Vegas. Not the best venue for a business deal.”
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3)

Failure Breeds Success

“Failure breeds success. I failed a lot. That’s why I am where I am today. If I hadn’t failed I probably wouldn’t have learned and wouldn’t be at the point I’m at today.”
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News Media Josh has been featured in: Forbes, USA Today, Inc Magazine, ReadWrite, NoobPreneur, Techli, The Verge, Small Biz Technology, CNN, NBC, CBS, FOX, ABC, Miami Herald, Boston Globe, San Jose Mercury News and hundreds of other newspapers nationwide.

Why listen to Josh:

He's done a half iron man and founded or owns an equity stake in 9 different private companies.

He's training to be on American ninja warrior TV show. They're doing tryouts in 2015.

Josh has also completed Spartan races as well.

In college he studied for a math and science degree. His experience with Cingular wireless caused him to change his major to business.

He was one of the youngest corporate account executives at Cingular wireless. He was making big money at a young age. This is when he realized there was tons of money in the business-to-business space, he had a knack for it, and it was his calling to be a major player and help people via business services and education.

Entrepreneur at the youngest of ages...

Starting in 4th grade, He sold candy out of his locker to his friends and classmates. His parents encouraged his entrepreneurial pursuits by taking him to Costco or Sam's, whichever big wholesaler was closer.

The mortgage industry

Next his journey took him into the mortgage industry where he was running a branch office in Austin TX. The owner asked him to start and run a branch out in California. He moved out there and was off and running.

He could see the writing on the wall because people who had bought their house for $200,000 would come in looking to refinance up over $700,000. They were living off cash out loans based on the appreciation of their homes. This was right before the real estate bubble burst.

Next the Star is born...

He moved into the online advertising industry...

This was a new up and coming industry.

It was the wild wild West.

There was tons of opportunity but very little oversight.

He hooked on with a growing company. Then the owner, who didn't know as much about the industry as he thought he did, got more involved in the day-to-day which tanked the company.

Josh had tons of industry contacts and talent in the industry trusted him.

This is when he started Leads and Feeds and his umbrella company LF media which has 7 different brands underneath it.

Most Popular to Share quotes:

1)

100% Accountability

“100% accountability. The 1 thing I would take back with me to the start of my entrepreneurial journey is to take care of ‘me’ first. I advise you to take care of the 4 pillars of your life: health, wealth, relationships, spirituality. You have to take the reins on all 4 pillars and be accountable to get the outcomes you desire in each.”

2)

Biggest Mistake

“My $1.3 million mistake. The biggest mistake I made was leaping before I looked. I didn’t do the proper due diligence before purchasing a software for $1.3 million while in the Playboy club at the blackjack table in Las Vegas. Not the best venue for a business deal.”

3)

Failure Breeds Success

“Failure breeds success. I failed a lot. That’s why I am where I am today. If I hadn’t failed I probably wouldn’t have learned and wouldn’t be at the point I’m at today.”

Purpose Driven

"At Cingular, in mortgages, online advertising, and now media and online education I've had lots of trials and tribulations. I share those experiences and the hard-won wisdom I've gained with entrepreneurs both new, young and those experienced."

Biggest Entrepreneur’s Mistake

"Biggest thing businesspeople forget -- consistently building their personal media brand. Nothing makes a sale happen easier or faster than authority. It's an investment but the upside is your competitors aren't doing it. It's your instant competitive advantage."

Favorite Part of my Entrepreneurial Journey

"Favorite part of being an entrepreneur -- the people I meet which lead to strategic alliances that allow me to affect massive positive change in the world."

"Do good in the world instead of riding the roller coaster that is chasing the money. You'll do better and be a lot happier. I've chased the money and the purpose driven... purpose driven wins."

CounterIntuitive —- things that worked

"Counterintuitive -- when the economy tanked one of the 1st things businesses cut was advertising. Despite this, my company grew because of our company culture. My clients and employees have my personal cell phone number. We strive to answer every call live or resolve the situation within 24 hours. No hoops to jump through nor robotic female voices."

"Counterintuitive -- look at why Jeff Bezos and Amazon bought Tony Hsieh and Zappos.com for over $1 billion. Tony instilled a culture of over-the-top customer service... so over the top you can call Zappos and talk to them for over an hour about what's going on in your life."

Biggest Myth

"Biggest myth -- young or inexperienced entrepreneur get sucked into the myth that you've got to go 100% all out, all the time. This is almost 100% effective causing burnout. They fear failure without this. The most successful entrepreneurs take time to relax, reset and refocus."

"My owner came in, took over, but didn't understand the industry as well as you think an owner would. There are 3 different types of people: owners, founders, CEOs. Many times when owners or founders get more involved in a growing company they tank it. You rarely find an owner/founder who's also a skilled CEO. There's a reason investors bring CEOs and salespeople in."

Passive Income

"Passive income -- look inside yourself. Your story can help others. You've overcome trials and tribulations. Package your experience and 'school of hard knocks' wisdom into an online course or book and help other people. You make money while you sleep and do good in the world."

"Passive income -- host a podcast. Once you have the podcast out there and it's running, it's scalable. Monetize each episode over and over each time you bring in a new listener."

News Media Josh has been featured in:

– Forbes
– Fox Business
- CNN
- ABC
– NBC
– CBS
– Fox
- Huffington Post
– Inc. Magazine
– Yahoo Finance
– Forbes
– Noobpreneur
– ReadWrite
- Techli
- The Verge
- Small Biz Technology
- Small Business Trends
- USA Today

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